Now that I’m retired to Vancouver Island – somewhat prematurely thanks to the pandemic and my greedy waterlord – you’d think that I’d get off this hobby horse of Canadian media corruption. Well, that isn’t going to happen any time soon. In fact, I’ve just got more time now to churn out my book on the subject (along with several others), and to keep you all updated on its progress with this blog. The ongoing election campaign is providing even more fodder, as if more were needed. The Conservatives were well prepared with their platform when the cynical snap election call came less than two years after Canadians last went to the polls. The Tories opposed the $595 million news media bailout when it was announced in 2018, and new leader Erin O’Toole included in his manifesto a promise to repeal it should his party win power. But just try finding any mention of the issue in Canada’s paid-for news media. You could be searching for a while.
Go ahead. Google the search term “O’Toole bailout” and see what you come up with. Make sure you click on the News tab to get the latest media coverage. You won’t find much. The only recent story is on the website of the Alberta-based Western Standard, which might as well be the official publication of the Conservative Party. It didn’t do any original reporting, instead citing Ottawa-based subscription news service Blacklock's Reporter, which has been all over the malodorous bailout from the beginning. The Western Standard licenses Blacklock's content, as do some other Canadian media outlets including Postmedia, but you won’t find any mention of Blacklock's bailout coverage in Canada’s largest newspaper chain, which is mostly owned by New Jersey hedge funds. That might be because they were one of the biggest bailout backers, pushing for it behind the scenes through newspaper industry association News Media Canada.
NMC’s bailout bid was fronted by its former chair Bob Cox, who is publisher of the almost-independent Winnipeg Free Press. I say almost because the Freeps is owned by FP newspapers, which is controlled by Vancouver lawyer Ron Stern, and its only other newspapers are the Brandon Sun and a few free weeklies. But as Canada’s largest newspaper chain, Postmedia owns 15 of Canada’s 21 largest dailies and is by far NMC’s biggest member. Having its reviled former CEO Paul Godfrey front NMC would not have been a good look during the 2016-18 bailout bid, however. Instead Cox was selected to sing the blues on behalf of Canadian newspapers. (He has since been replaced as NMC chair by Jamie Irving of New Brunswick’s monolithic media monopoly, just as Godfrey has been replaced as Postmedia CEO by Andrew MacLeod. After all, their work is done.)
Blacklock's has performed yeoman’s work in shining a light on the news media bailout, which was announced with great promises of transparency but has since disappeared behind a blackout curtain. Founded in 2012 by a half dozen Ottawa Press Gallery reporters and named after long-time Parliament Hill correspondent Tom Blacklock, the scrappy news service has done a great job of illuminating Ottawa’s corridors of power. Its publisher, the irrepressible Holly Doan, has made it her personal mission to stay on top of the bailout’s hypocrisies and conflicts of interest, in which Blacklock’s has refused to participate. Other media outlets made similar promises, Blacklock’s pointed out in April, but some then gave in to the lure of lucre.
Cox personally signed off on federal aid for his own newspaper, Blacklock's reported last year. As chair of the “independent” judging panel of experts from the news media industry, Cox approved federal aid for his Free Press to hire two reporters under the $50 million Local Journalism Initiative included in the 2018 budget to boost coverage in under-served communities. Of course, the LJI was nowhere near enough to placate the newspaper lobby. It howled for a full bailout until one was provided in the next year’s budget to the tune of $595 million. Cox again bellied up to the trough as chair of the independent panel advising Ottawa on how to divvy up the loot, this time of experts in Journalism and Written Media. There is yet a third gummint panel of journalism experts, this one made up of academics tasked with advising the CRA on which media outlets should qualify for non-profit status. Jobs for journalists might be going away, but jobs for journalism experts are going way up!